Born in Pascagoula, Mississippi, Louie has been playing the guitar and writing songs since the age of 12. Though he's a CIO at a major oil company, his true passion has always been music. Grammy winner Craig Krampf worked with Louie on his first album ("At Home", 1998) and on his second album, "The Rock in the Sand", in 2000. "Just Like You", a cut off his first album, peaked at #2 on Indie charts, #11 on ECMA major chart, as well as US independent radio at #12 on The Panel Report charts.
In a 1999 article, Country Music Round-Up, one of Britain’s leading country music newspapers, wrote that “Ehrlich has a great voice which he uses to telling effect on this record. Will we be hearing new Ehrlich recordings soon? I certainly hope so.” Louie had also worked with players like the great Al Perkins (steel guitar, lap steel, slack key guitar, and banjo) of Dan Fogelberg fame, the talented Chris Leuzinger (guitar) from many Garth Brooks records, and the rockin' Spencer Campbell (bass).
In a review in a Mississippi Gulf Coast newspaper, “The Rock In The Sand" album was described as “a heartfelt example of the type of music played by George Strait, Paul Overstreet, and Randy Travis: old timey, with traditional instruments but with the added bonus of updated production that spotlights the purity of the mostly acoustic band of session pros. The tracks are refreshingly sincere, catchy, and engaging. Louie Ehrlich is a talented singer, songwriter and guitarist – truly a country star on the rise!”