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"Steve Goldberg and the Arch Enemies could likely end up one of the great lost pure pop records of 2007." * * * *

"Crazy-catchy."

"Sonically refreshing and loaded with the kind of narrative velocity that makes critics rush for the word 'timeless,' Goldberg's seemingly endless charm might very well single-handedly revitalize indie pop."

"A heavenly bubble bath of baroque pop that I can soak in for hours and hours."

"Simple yet spellbinding melodies."

"A dissertation on the history of pop, presented in perfect three- and four-minute chapters."

"This is a fantastic record."

"Clever, airtight tunes."

"The polysymphonic pop of Steve Goldberg and the Arch Enemies is engaging and inventive."

"This grand, orchestral and infectious album seemed to have grown out of a love for classic pop and the great talents of a skilled arranger and composer."

"An elaborately orchestrated pop masterpiece."

"Fans of 60's pop be warned. These songs will stick in your head for days."

"An orchestral-pop gem."

OFFICIAL DOSSIER

FOR YOUR EYES ONLY


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Steve Goldberg: The shadowy figure at the center of this ragtag orchestra. A reclusive puppetmaster, he directs the action from his secret hideout five miles below the earth's crust. Little is known about his early life or rise to power. Wanted in seven countries for breaking the rules of counterpoint. Has been known to overdub at the slightest provocation. Should be considered disarming and dangerous.



ARCH ENEMIES ROSTER

J.J. Josephs a.k.a. Triple J a.k.a. TJ a.k.a. TJ Maxx: The ace of arco, the purveyor of pizzicato. Usually seen carrying the back knobber.